A single campaign can produce dozens of files before it ever goes live ad creatives in three sizes, a handful of video cuts, revised copy decks, a performance report once it's running. Most of that has to reach a client who isn't on your team's tools, often across several people on their side, and it has to look like it came from you not from whatever file-sharing service happened to be open in a browser tab.
The "which one's final" problem
Email attachments and shared drive links both break down the same way on agency work: a client ends up with "Banner_v3_FINAL_actuallyfinal.psd" sitting next to four earlier versions, with no way to tell which one you actually want them to approve. A single link that always points at the current file avoids the whole mess swap what's behind it, and the client opens the same link to see the latest version, not whichever copy got forwarded furthest.
Making it look like it came from your agency
A client receiving a sharing link from a service they've never heard of, with someone else's logo on it, undercuts the handoff a little it reads as "here's a file" rather than "here's your campaign." Custom branding on the share page keeps your agency's name in front of the client at the exact moment they're reviewing the work, instead of handing that moment to whatever tool you used to send it.
Knowing a deliverable actually got seen
Agency timelines run on sign-off, and sign-off depends on someone actually opening the file. Visibility into whether a link has been opened turns "did you get a chance to look at this?" from a guess into a fact useful when a launch date is approaching and you need to know whether to chase the client or wait.
Reports and raw assets shouldn't stay up forever
A performance report or a set of raw creative assets handed over mid-campaign doesn't need to be reachable six months later, especially once a contract ends or an account changes hands on the client side. Setting an expiration on the link closes that access automatically, and download limits mean a link meant for one stakeholder doesn't quietly turn into the whole client org's asset library.
One place per client, not one link per file
Agencies juggling several accounts at once benefit from keeping each client's deliverables somewhere organized rather than as a scatter of one-off links sent over weeks. A shared folder per client with your team able to drop new files in as the campaign progresses holds up better than hunting through old emails every time a client asks for something they were sent "a while back."
What to look for
- No account required for the client. Approval shouldn't be gated behind a sign-up form.
- Custom branding on the delivery page, so the handoff reads as your agency's work.
- Open/download visibility, so chasing sign-off doesn't depend on guesswork.
- Expiration and download limits, so a link doesn't outlive the engagement it was sent for.
On Letshareit, a deliverable goes out as one link, no account required on the client's end, with password protection available on every plan. Custom branding and download limits come with the Pro plan, and shared team folders with Team and new accounts get a 14-day Basic trial to try the higher limits on a real campaign before deciding if it's worth keeping.
